Every so often a new app or website will suddenly appear on the tech scene and become the talk of social media. A sure favourite in 2015 was live-streaming app Periscope and co-founder Dom Hofmann is at it again with his brand new app, Peach. Being dubbed a mix between Twitter and Slack, Hofmann describes his new app as a “fun, simple way to keep up with friends and be yourself”. Like most social platforms, you need an account to use Peach. This brand new messaging app is a lot like Facebook, I know what you’re thinking, “do we really need another…

Fashion Power house Burberry have given fashion fanatics the front row and backstage experience, with a Snapchat exclusive preview ahead of their iconic show at London Fashion Week today. The Burberry show is one of the most anticipated every Fashion week and for those of us who can’t attend (*weeps silently*), this is the ultimate way of keeping up to date with not only the latest trends but also experience one of the shows that every fashionista looks forward to. With snaps from the catwalk itself to brief selfies from Cara Delevigne as she strolls down the red carpet. Burberry preview…

Move over, emojis. GIFs are the latest online engagement tool now. Back in June, we were delighted to see the long-awaited arrival of GIFs across the Twittersphere. We’ve seen everything from cat, dancing, tv and just plain weird GIFs. But now we seem to seem to be in the middle of some kind of GIF renaissance with brands getting involved too. More and more companies, brands and even television channels are not only utilising but nailing the art of the GIF by building branded content. Comedy Central #SouthPark is on all of your screens forever including right now. pic.twitter.com/CbbQ8FygEb — Comedy Central…

Transfer deadline day is a day that most football fans have circled in their diaries. For most die hard fans, It’s a day that is full of epic highs and dramatic lows as well as the rumour mill running wild. Often, the sheer excitement of what could be ends up trumping the deals that actually follow. Particularly when social media is thrown into the mix and everyone is tweeting their speculations. With #DeadlineDay reaching over 412,794 tweets and the highest trending topic on Twitter (at the time of writing), it’s no wonder brands have been jumping on the bandwagon. Brands are jumping at…

Yesterday, O2 launched their #WaggyTails campaign on Twitter. Using the hashtag, the network invited UK consumers to tweet for treats. Serving Millie’s Cookies in the morning, Pizza in the afternoon and ice cream in the evening, the brand and their hashtag were trending by the end of the day. They were also offering free O2 Priority cinema tickets to tweeters as well. To further amplify the campaign, the brand kitted up Made in Chelsea’s Jamie Laing with a moped and a fluffy tail. #waggytails 🍪🍪🍪 out to deliver. Taking 🍕🍕🍕 orders from 10.45. Keep tweeting “I’d LOVE free #O2Priority cinema tickets” with…

To give a simple explanation, this concept replaces actual money for tweets in exchange for products. Tweets as currency isn’t exactly a new idea. In the past,  you have been able to pay for music and books through a tweet and now we’re seeing brands use it more often, Kellogg’s even had a whole shop dedicated to the concept! Most recently, Uniqlo have partnered with Starbucks to host a Twitter vending machine where a simple tweet from the device will get you a t-shirt.   Our UT Vending Machine will be exclusively at @StarbucksUK Conduit St, London this Friday 10th only! pic.twitter.com/Pmme9tOTL2…

With the seemingly never ending growth of social media, this little symbol has changed forever. #. As strange as it may seem, since hashtags were introduced by Twitter in 2010, they are rapidly becoming a part of our daily online vocabulary and we must all know at least one person who will actually say things like ‘#Awkward’. I am not ashamed to admit that I am one of them. Following Twitter’s lead, it was only a matter of time before Facebook joined the hashtag train. When they finally did in 2013, some of us were dubious for a variety of…